Aviation Archives - IngmarBruinsma.nl

Trouble in low-cost paradise: Norwegian might not make it this winter!

Ingmar Bruinsma — Sun, 30 Dec 2018 12:28:17 +0000

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What will this winter bring the European airlines? Part 1: European Low Cost

Ingmar Bruinsma — Sun, 18 Nov 2018 12:57:31 +0000

With low oil prices in the past years, we have seen many airlines thrive and grow. Good for the travel industry but is it sustainable? Considering fuel prices makeup between 20 and 35% of the total cost structure of an airline, any increase in fuel prices will have a big Continue Reading

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Ancillary revenues; smart or stupid?

Ingmar Bruinsma — Fri, 07 Sep 2018 15:10:32 +0000

Ancillary revenues are becoming more and more a standard in aviation and have grown over the last years with even non-low-cost airlines introducing them. According to service provider Amadeus; almost 20% of the total revenue of airlines is now made up of them. What is this practice, what is it Continue Reading

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Is European Business Class pathetic?

Ingmar Bruinsma — Mon, 20 Aug 2018 14:40:33 +0000

Anyone who has ever flown on an airline in Europe has noticed the curtain that hangs between some seats in the front and the back. This curtain divides the cabin into the business and economy classes. In this article, I will take a closer look at this “euro business class” Continue Reading

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Ryanair; where flying is affordable but crossing the moral line…

Ingmar Bruinsma — Sun, 22 Jul 2018 15:12:10 +0000

Ultra-low-cost airline Ryanair made the news in the past week with a huge amount of cancelled flights due to strikes. Its a known secret that Ryanair is not taking too much care of their employees, partners and industry stakeholders but does the airline care? And will it get hurt by Continue Reading

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WOWAIR: transatlantic trouble on ultra-low cost!

Ingmar Bruinsma — Mon, 02 Jul 2018 11:55:25 +0000

Offering flights from Europe to the US and vice versa for less than $150? Iceland’s based WOWAIR does it and has expanded hugely on both continents! In an extremely saturated transatlantic market, Wow has been able to show tremendous growth and yes, in 2016 they made a nice profit! How can Continue Reading

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Hub Airports… what are they and how does it work?

Ingmar Bruinsma — Fri, 25 May 2018 12:03:54 +0000

Network airlines, hubs, spokes, multi-hub, scissor-hub…. loads of words that you have probably heard if you work in an aviation or travel related business. In this article, I explain what a hub system is, what the benefits are, some big and interesting hub airports and future challenges for this model Continue Reading

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Review: Joon: Paris Charles de Gaulle – Barcelona in Business Class

Ingmar Bruinsma — Sat, 12 May 2018 15:03:51 +0000

After I dug into Joon I wrote quite a sarcastic article trying to figure why on earth someone would want to launch an airline focussed on millennials. Since I was flying Joon, the name of the airline, I figured I could also do a little review of my flight with Continue Reading

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Air France’s new “hipster airline” JOON – Is this going to work?

Ingmar Bruinsma — Thu, 10 May 2018 12:54:46 +0000

in 2017, Air France announced a new airline: JOON. According to Air France Joon will become the non-low-cost, low-cost airlines branded and built for millennial customers. After 9 months of operation, I will be flying this airline coming week; I’m very curious what to expect so I have been digging Continue Reading

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About “overbooking” flights. Why and how to make some money out if it…

Ingmar Bruinsma — Tue, 01 May 2018 12:23:33 +0000

Selling more seats than are available; its a common practice in aviation. Usually, this doesn’t lead to many problems but when it goes wrong, the impact to passengers can be severe… Remember United and Dr Dao who was dragged off the plane because he refused to give up his seat? Continue Reading

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